Has Hanjin’s ship sailed?

Hanjin HQ in Seoul

The Hanjin Group is one of South Korea’s largest family-owned conglomerates – or, as they say in Seoul, chaebols. It owns Korean Air and Jin Air, and has major holdings in shipping and industry. And like the other chaebols, it is at once admired for its wealth and power, notorious for its endemic corruption and shady political ties, and resented for the ease with which it can crush competition by upstart entrepreneurs as well as for its executives’ ability to routinely escape punishment for even the most egregious acts of embezzlement, money laundering, and bribery.

As we reported last week, a newly hatched activist fund called Korea Corporate Governance Improvement (KCGI) – which is now Hanjin’s second largest shareholder – is pushing for reforms of the sort that one South Korean government after another has promised for decades and that the current president, Moon Jae-in – who, upon taking office in 2017, insisted would be a central objective of his administration – has utterly failed to carry out.

Moon Jae-in

Now, as we noted, KCGI is seeking to get Hanjin to sell off its hotel chain, which includes major hostelries in Los Angeles and Hawaii, and – in a truly radical move – to force the firm to ditch the traditional practice that is at the heart of chaebol culture: namely, the passing on of top leadership positions from one generation of the company’s founding family to the next. Instead, KCGI wants Hanjin to agree to have its leaders appointed by an independent committee.

We’re still waiting to see how that drama works itself out. Meanwhile, a new subplot has developed – one that underscores the fact that the once seemingly invincible chaebols have entered a new era of vulnerability. At this point it should be noted that in 2016, a division of Hanjin, Hanjin Shipping, declared bankruptcy and was liquidated. It had been the world’s seventh largest container shipping line. The loss of Hanjin Shipping was a major blow to Hanjin, to the chaebols, and to the South Korean economy.

Hanjin’s shipyard at Subic Bay

Now Hanjin is facing another significant loss, also involving shipping. Hanjin Philippines is a division of the chaebol that runs a shipyard at Subic Bay, the former U.S. naval base. It is the biggest shipyard in the Philippines, and one of the biggest in the world, and has been a cornerstone of the Philippines’s ambition to become a top-flight shipbuilding nation.

Hanjin Philippines, however, has not been doing well. In January, the division, which has massive assets but is cash-poor, declared bankruptcy, defaulting on $400 million in bank loans – the largest such bankruptcy in the history of the Philippines and an event that was described as being, for the world’s shipping sector, equivalent to the collapse of Lehman Brothers. It filed for “court-assisted rehabilitation,” meaning that it wanted the courts to help it arrange debt payment with five banks in that country that had lent it a total of $412 million.

An image from the glory days of Hanjin Shipping

This month, it was reported that Hanjin Philippines might soon have to let go of thousands of employees, and that several other international corporations, most of them based in Europe but one based in North America, might be willing to help Hanjin out by snapping them up. Another report indicated that “at least two major Chinese shipbuilders” were looking into a much more sweeping move – namely, taking over Hanjin’s entire operation in the Philippines.

This would be a drastic development indeed. For one thing, a Chinese purchase of Hanjin Philippines would also contribute to ongoing expansion of the PRC’s presence in East Asia, and would be troubling news for the U.S. and all of its allies in that region. In its own small way, it could cause a shift in the worldwide balance of power.

Part of Korean Air’s fleet

In South Korea, however, such a purchase would have an even stronger impact. Like the disappearance of Hanjin Shipping, it would not only mark yet another downturn for the Hanjin Group. It would also be a blow to South Korean national pride, which rested for decades upon the bedrock of its powerhouse economy. Not least, it would further tarnish, in the eyes of South Koreans at both the top and bottom levels of society, the already fading luster of the chaebol model. So it is that the closing or sale of a shipyard in the Philippines may have a very real impact on the volatile economic developments in the Republic of South Korea.

Heroes at Hanjin?

Kim Sang-jo, the “chaebol sniper”

This would all make an interesting movie – full of colorful characters, intense conflict, mounting tension, and stunning reversals – except for the fact that it’s all just too sprawling a story, with too many villains and, so far, no hero.

What are we talking about here? We’re talking about the large-scale corruption at the uppermost levels of the South Korean government and business sector that, in the last couple of years, has made for some high drama, complete with palace intrigue, smoking guns, and courtroom clashes. What is required here is a screenwriter who can tame this tale and foreground a single arresting plot line.

Park Geun-hye

But what to foreground? OK, take a deep breath, here goes: in the brief period since 2017, we’ve seen the removal from office – and long-term imprisonment – of South Korea’s first female president (Park Geun-hye) after she was caught doing underhanded deals, through her shady best friend (Choi Soon-sil), with top business leaders – who, as usual, went scot-free – and her replacement by a self-styled “reform” president (Moon Jae-in), who, making bold promises to rein in the power and corruption of the increasingly unpopular chaebols – those massive, family-run conglomerates that dominate that nation’s economy and that operate with impunity – installed an antitrust czar (Kim Sang-jo), widely styled the “chaebol sniper,” who started off his three-year term with a lot of tough rhetoric about cutting Samsung, Hyundai, and other chaebols down to size, only to tone down his language in recent months and talk, instead, in pathetically humble language, about requesting modest alterations in the chaebols’ organizational charts, even as the president himself began getting all chummy with the chaebol leaders, apparently having decided that he needed them on his side if he wanted to kick his country’s weak economy back into high gear.

Moon Jae-in

Phew. So does that mean we’re back at square one? Not exactly. Because, as we’ve mentioned before, while President Moon and his “sniper” seem to have dwindled into impotence and irrelevance, the cause has been taken up by some of the people who actually own sizable chunks of the chaebols but who, in keeping with the curious (indeed, unique) traditions of the chaebols, have been systematically denied any meaningful input into the governance of the conglomerates. The bizarre fact, which remains unchanged, is that in most cases, the families that founded the chaebols and that still hold the key leadership positions in them don’t own a majority or even a plurality of shares in those firms. Indeed, some of the chaebol royal families would, under ordinary Western circumstances, be considered negligible minority stockholders.

Choi Soon-sil

No surprise, then, that as the South Korean economy falters and the chaebols, immense though they are, look more and more as if their best years are behind them, investors – most of them foreigners, many of them Americans – who have plunged large sums of money into the chaebols are increasingly frustrated at their own lack of power to initiate significant changes. The unfortunate truth is that while the men who founded the chaebols were business wizards, their children and grandchildren, who now sit behind the big desks in the corner offices, don’t necessarily have what it takes to run some of the world’s largest corporations. Meanwhile, many of those investors have proven track records at turning failing businesses around – at spinning off or closing down certain subsidiaries, at recognizing the need to hire or fire certain executives, and at successfully restructuring extraordinarily diversified conglomerates to maximize efficiency and profits.

Cho Yang-ho

So it is that, as Kim Jaewon of Nikkei reported on January 21, Korea Corporate Governance Improvement (KCGI), a newly founded South Korean activist fund that is now the second largest shareholder in the Hanjin Group (whose most famous holding is Korean Air), is pushing it to sell its hotel chain, which includes the Wilshire Grand Hotel in L.A. and the Waikiki Resort Hotel in Hawaii, and to form an independent committee that would select Hanjin’s CEO and other top leaders. Now that would be real reform – a change in policy that would actually make it possible to remove from office the scarifyingly rich and corrupt members of one of the chaebol royal families – in this case, the notorious Cho clan, which owns 29% of Hanjin – and replace them with new, competent, and even (could it be?) clean outsiders.

Cho Hyun-min

Such a transformation would mean the departure of company chairman Cho Yang-ho, who last year was indicted on embezzlement charges; of his wife, who has been probed for smuggling; of his daughter Cho Hyun-min, who was accused of assaulting an ad-agency executive; and of another daughter, Cho Hyun Ah, whose outrage at a flight attendant who served her macadamias in a bag and not on a plate led to a scandal and a legal mess that made headlines worldwide. In short, it’s a family that Hanjin, and South Korea generally, would be much better off without.

Bottom line: the protagonists in this drama may turn out, in the end, to be these so-called activist investors. Screenwriters, stay tuned.

Surprise! Another chaebol brat.

When South Koreans hear the word “chaebol,” which refers to the massive, family-run conglomerates that dominate their economy, they think about power, money, and corruption. They also think about the children of the chaebol CEOs, those princes and princesses who – not to overgeneralize – are often notoriously spoiled and inclined to abuse underlings.

Heather Cho

Just last week we recalled the infamous “nut rage” case of 2014, when Heather Cho, daughter of the chairman of the Hanjin Group, ordered a Korean Air flight (Hanjin owns the airline) back to the gate at JFK because she’d been served macadamia nuts in a bag rather than on a dish. This is only one of many such episodes that, for many ordinary South Korean citizens, have underscored the excessive degree of privilege that, in their view, poisons the chaebol dynasties.

On November 24 came another such story. According to the Straits Times, the ten-year-old daughter of Bang Jung-oh, president of the cable network TV Chosun, had been recorded some weeks earlier “verbally attacking and threatening” her chauffeur, a man in his fifties.

Apparently the driver had asked her to sit down. Apparently she refused. And apparently he insisted. Whereupon she said: “I told you I don’t want to….Why should I sit down? This is my car, not yours!” The driver replied by telling her to fire him; in response, she is reported to have asked (and let’s just preface this by saying that the English translation here could be a bit more felicitous): “Do you think I would get embarrassed? I’m not such a person who freaks out with this.” She went on to call her driver “a crippled guy – crippled without arms, legs, face, ears and mouth…especially devoid of mouth and ears….You are insane.”

Bang Jung-oh

Just wondering: do bratty American ten-year-olds come up with such bizarre insults? Or is this sort of thing unique to South Korea?

At some point the girl also told the driver, “I will speak to my mum today…in order to make you lose your job.” Then there was this: “You are fired! You are really insane.” And here’s another patch of awkward translation: “Hey, I’m speaking to you with good words. Perhaps I’m the only person who treats you like this.”

Just a bit more. “Hey, your parents taught you wrong,” she taunted. “All of your family members taught you wrong.” And here’s the coup de grace: “I really hate you. I want you to die. It’s my wish.” Charming child.


In fact, the chauffeur did end up being fired. In October. Without any explanation.

Then, in November, MBC TV released a recording of the girl’s rant. The worm turned. Her father – who, by the way, is the younger son of Bang Sang-hoon, president of South Korea’s largest daily, Chosun Ilbo – not only apologized to the chauffeur but announced his resignation.

So he’s out of a job. No word as to whether the chauffeur found new employment. Let’s just hope the child was appropriately punished and taught something about respect. We’re not betting on that one, though.

More nuttiness from the nut-rage clan

Cho Yang-ho

The chaebol circus continues. On October 15, Cho Yang-ho, chairman of the Hanjin Group, which owns South Korea’s flag carrier Korean Air, was indicted on charges of embezzling $17.5 million from his firm and of using a scam to chisel $136 million out of the state insurance agency. An additional charge of evading inheritance taxes to the tune of $54 million was dropped because the statute of limitations had already expired.

Obviously, these chaebol CEOs aren’t paid well enough. They can’t get by without stealing everything that isn’t nailed down.

Heather Cho

Cho’s name may be new to you. But it’s possible you’ve heard of the older of his two daughters, Cho Hyun-ah, who is known in the West as Heather Cho and who, not so long ago, was vice president of Korean Air. Okay, perhaps you don’t remember her name, but do the terms “nutgate” or “nut rage incident” ring a bell? On December 5, 2014, Heather (as we’ll call her to distinguish her from her dad) was a passenger on a Korean Air flight that was about to take off from JFK Airport when she ordered the plane back to the gate. Why? Because Heather, who at the time was still the airline’s VP, had been served macadamia nuts that were in a little bag instead of on a plate. This outrage, which was in accordance with airline procedure, let her to physically assault the chief of the plane’s cabin crew and to order him off the plane.

Hanjin headquarters, Seoul

At first this episode was covered up by Korean Air. Airline employees, including the cabin-crew chief and a flight attendant who’d also been abused by Heather, were ordered to stay mum about it. Records of the incident were deleted. Authorities who were aware of the plane’s unorthodox return to the gate kept quiet about it. For a while there, a perfect cover-up seemed to have been put in place. But the story came to light anyway because a handful of passengers went to the media.

Heather’s tantrum made headlines around the world. It was especially big news in South Korea, unsurprisingly, where her conduct only served to reinforce the prevailing narrative about the arrogance and privilege of the chaebol princes and princesses and the readiness of authorities to cover up for them. Under pressure, Heather gave up one – but not all – of her titles at Korean Air (an absurd “solution” that seems typical of the bizarro world of the chaebols) and spent three months behind bars for having obstructed airline safety. Because of Heather’s temper, Korean Air ticket sales plummeted – while sales of macadamia nuts boomed.

Emily Lee Cho

That’s not all: it later emerged that the previous year, Heather had attacked a flight attendant because she didn’t like the ramen noodles she was served. And earlier this year, Heather’s younger sister, Cho Hyun-min, a.k.a. Emily Lee Cho, not to be outdone by Heather, was questioned over charges that she’d assault an employee of an ad agency working for Korean Air. (At the time, Emily was head of the airline’s marketing and advertising.) Obviously the whole family could use some treatment for anger management. 

As noted, Cho Yang-ho was indicted on October 15. In November came news that Grace Holdings, the second-largest shareholder in Hanjin KAL, the holding firm that controls the Hanjin Group, was seeking to remove Cho from Hanjin’s board of directors. Moreover, there were indications that other shareholders might join forces with Grace.

In another country, this might not be such massive news. In South Korea, it’s an earthquake. To remove the head of a chaebol family from control of his empire is unheard of. Such a move would be nothing less than revolutionary. It will be absolutely fascinating to see how this pans out.

“Chaebol sniper” or chaebol masseur?

 

Kim Sang-jo

Last January, the Economist offered an optimistic forecast of the future of South Korea’s economy under Kim Sang-jo, that country’s newly appointed antitrust czar. Kim’s task, during his three-year term, was to “tame the chaebol,” those massive, family-run corporate conglomerates that were the engines of South Korean economic growth after since the Korean War but that in recently decades have increasingly served as a hindrance to further growth – and, in particular, to the establishment and successful development of small businesses. (The Korean language even has a word – gapjil – for the way in which the chaebol bully more modest-sized enterprises.) Moreover, the chaebols, which were once universally admired for having led South Korea out of Third World status, are now more and more the objects of public resentment because of their top leaders’ chronic corruption and impunity.

Moon Jae-in

At the time of his appointment, Kim, a former activist for the rights of shareholders, enjoyed the strong backing of President Moon Jae-in as well as of the great majority of his countrymen, who refer to him as the “chaebol sniper.” All these months later, has he lived up to that nickname? How much, exactly, has he accomplished?

For a close reader, the article in the Economist contained a few hints that Kim might, in fact, prove to be something less than a bull in the chaebols’ china shops. “The sniper,” we read, “would rather his targets surrender willingly and is encouraging ‘voluntary’ reform.” Some sniper! Indeed, the Economist admitted that some critics of the chaebols “carp that Mr Kim now seems to be more chaebol sympathiser than sniper,” though the Economist was quick to assure us that this view of Kim was “unfair.”

Hanjin Group headquarters, Seoul

Fast forward five months. Kim, reported the Korean media, was accusing the Hanjin Group, the parent company of Korean Air, of “breaching market rules.” At a press conference marking the end of his first year on the job, the “chaebol sniper” lamented the standard practice by chaebols of doing business with, say, real-estate firms and ad agencies that are affiliated with them rather than dealing with independently owned firms in those same sectors. “I honestly ask conglomerates,” said Kim, “to sincerely review if it necessarily needs these businesses that are owned solely by their controlling families.”

Wow, tough talk!

Samsung headquarters, Seoul

Kim said his agency had “tried to work on encouraging conglomerates to change their…management practices.” Tried? Encouraging? “We’re seeing positive changes,” he said, but “we still have a long way to go.” He said he regretted “not being able to bring changes that the public can actually feel,” and admitted that some observers might feel that his achievements thus far had fallen “short of expectations.”

No kidding. Is this a sniper or a masseur?